Is Rogers caving?

From Nickster Blog’s :

I got this email around an hour ago, from someone from Rogers:

Hello,

My name is Nicole Burguess and I’m writing on behalf of Rogers to give you some additional information about the Rogers rate plans available for the iPhone.

The iPhone 3G bundles released June 27 are not the only price plans available to customers, they are the high value plans that allow Rogers customers to use the device to its fullest and offer considerable savings over separate voice and data plans that exist in market today.

That said, Rogers customers have more choices available to them and can use their existing voice and smartphone data plans if they wish. For example, they can select from the new data pricing (ranging from $30 for 300MB to $100 for 6GB or $50 Flex Rate plan) and add a voice plan, or they can choose a combined voice and data plan to best suit their individual needs.

Customers are not required to take the value packs, and can order most other features a la carte, such as $7 for Caller ID.

Existing customers can keep their existing voice service plan and pick a separate data plan (not in the iPhone 3G bundle) to meet their needs. They will need to check their upgrade eligibility, but any customer with a monthly service fee that is over $30 can upgrade to an iPhone 3G at $199 (for the 8GB model). Other options outside the iPhone bundle may be available depending on the customer’s individual information.

If you have any questions, please let me know and I will do my best to help you.

Is it just me, or is Rogers caving to the pressure exacted on them by Ruined iPhone.com?! Either Rogers is taking an about-face about this, or they are extremely horrible at marketing.

The best part about this letter is that you can use your current voice plan, and upgrade to an iPhone. This is very very very good for me. I’m alright with the plan I have now, and if I could get a cheap data plan, or none at all, I’d be happy with that. I can always just use my iPhone on wifi. Let’s look at how this turns out, since this is obviously just the beginning.

Please, comment this post. How do you see that?

51 Responses to “Is Rogers caving?”

  1. Adam Says:

    Still terrible since you have to pay extra for caller ID and evenings don’t start until 9 PM.

  2. Adam Says:

    Will new customers be allowed to select a voice plan + data plan if they choose as well, or is this offer for existing customers only?

  3. Alain Vezina Says:

    Rep told me that It will be available for existing customer only 2 or 3 weeks later.

  4. Steve Says:

    Rogers added more details on their website…
    http://www.rogers.com/web/content/wireless-products/iphone_voice_data_packages

    The interesting part is this one:
    “Data Usage – Your iPhone will be enabled for data usage. If you subscribe to a plan with no data included, data charges at a pay-per-use rate of 5¢/KB for data sent and/or received over the Rogers network will apply, unless you subscribe to a data plan, which we highly recommend.”

    Basically, this confirms we will be able to get the iPhone without a data plan, which might be interesting if they can’t offer reasonable data plans. The question is, will it be possible to switch the cell data usage off on the iPhone 3G without hacking it… you don’t want to pay 5¢/KB since that equals a ridiculous $51.20 per MB!!!

  5. Redge Says:

    Rogers seriously needs a Marketing 101 class…

  6. RyanN Says:

    $30 for 300MB is still pretty terrible

  7. Marc Elson Says:

    It’s still a no-go for me. Until there’s unlimited data, I won’t even bother to consider their plans…

  8. loconet Says:

    They are still missing the point. 300 MB will go by in a few days and after that you will need to take a mortgage to pay for overcharges. Bottom line is – Rogers’s infrastructure is not prepared for this but still want to get a piece of the pie. Well it isn’t flying this time.

  9. Dan Says:

    Not enough, I love this grassroots movement! let`s not give in to “Robbers” peace meal offering. The momentum is there let`s keep the pressure up. Parity with our brothers to the south or nothing!

  10. Christian Says:

    Apparently, Rogers customer service did not get the word! Here’s an email exchange I had with them on Monday. They are blaming the Canadian goverment for the higher pricing of iPhone plans in Canada!

    ——————————————————-

    Dear Christian,

    Thank you for taking the time to write to us, we appreciate your use of
    online customer service.

    In your recent email, you have informed us that you are unhappy with the pricing for the data plans for the Iphone which will be available July 11/08. You indicated that Rogers charges unreasonable prices for data plans and feel that the U.S. has a better plan for the Iphone than Rogers does in Canada and that you believe we should change our price plans and data packages for the Iphone to a better price. You had indicated that you would like someone to call you with relation to this.

    You have reached the Management Support Team and we understand the difficulties that you have experienced and apologize for any frustration this may have caused you.

    We would be happy to assist you with any inquiries you may have. Although we are not able to offer you assistance over the phone, we will do everything we can to assist you via email.

    We would like to inform you that the data packages offered by Rogers are Canadian offered data packages and you need to realize that the cost of data and packages in Canada is different than in the U.S. as we have different business regulations to follow that are set by our Government.

    The Government is very different in Canada rather than the U.S. and therefore our prices are different as we need to follow different regulations and pricing guides. Please note that our prices for Iphone packages and plans are very competitive and reasonable based on the device you will be using. This could change periodically however the prices and plans we have launched are the packages that we will be offering at this time. We cannot comment on any other package or plan
    for the Iphone until it is released to the consumer market.

    Rogers has specific prices to abide by and regulations to follow based on the Canadian Government and the United States of America have their own policies and regulations to follow which are very different from Canada.

    Each Rogers Authorized Dealer is independently owned and operated therefore their policies and procedures vary. This is the same for different carriers throughout the U.S.

    We suggest for further information you should view the link below for CBC news and try a search for cellular phone prices.

    http://www.cbc.ca/news/

    The information in this link explains details on prices for Canadian wireless devices and the difference between Canadian devices and the U.S. devices.

    For any further questions or concerns that you may have we encourage you to make use of our online customer service at any time.

    We are pleased to have been able to address your inquiry. For additional information please visit our website at http://www.rogers.com. You are a valued customer and we thank you for your business.

    For future email correspondence with respect to this e-mail, please
    quote reference number [removed].

    Regards,
    Shawn B.
    Rogers Online Customer Service
    http://www.rogers.com

    Original Message Follows:
    ——————————————————-
    Hi,

    I wish to express my total disappointment – and even frustration – about the iPhone 3G Voice & Data Packages that Rogers has just announced. Like so many Canadians, I was eagerly awaiting the launch of the iPhone in Canada on July 11th and was planning on purchasing one that very day. Like so many Canadians now, I will simply have to forgo that plan.

    The iPhone 3G Voice & Data Packages simply do not offer enough voice minutes for my dollar. Even with the $115 package, I would have to pay close to $200 more per month to get the same amount of voice minutes I have with my current ‘MegaValue” package and the “MY5″ option.

    Compared to the the packages offered in the US, Rogers’ iPhone Packages simply don’t measure up! If I lived in the US, I could get unlimited voice minutes for $99 and unlimited data for $30 a month.
    And to get the iPhone, I would have to sign up for a two-year contract instead of the three-year contract that Rogers will be imposing.

    I kindly ask that you reconsider your iPhone 3G packages and lower your voice and data rates to match (or at least approach) the ones offered in the US. There is simply no reason Canadians have to be second-class citizens in the wireless market.

    Regards,

    Christian

  11. Marc Elson Says:

    AT&T has just published his new rates for the iPhone 3G : http://www.appleinsider.com/articles/08/07/01/att_announces_iphone_3g_plans_8_a_m_launch_time_on_july_11.html

    Even at $70, their cheapest plan is still much, much better than what Rogers wants to inflict on us…

  12. JJ Says:

    So let me get this straight….I would be a new customer for Rogers….Is the cheapest plan that I could possibly get from Rogers for the iphone $60 /month ? What if I don’t care if I have a data plan with it, do I still have to pay the $60/month?

  13. Amanda Says:

    I just called Rogers on the number you listed for the cancellations/retentions department. After a few questions back and forth, I chose to be up-front with the guy about the fact that I’ve already been running an iPhone since last September (!) on their “BlackBerry” plan. He offered the $30/month for 300MB plan and I took it. Most of my day I am close to a friendly wi-fi transmitter so this is plenty of EDGE data for me. Hope everyone else gets what they want, iPhone-wise… Cheers!

  14. Gusf Says:

    So does this mean the $7/month for unlimited mobile websurfing would work for the iPhone? I’m curious to know about this? Especially if you canuse any voice data plans?

  15. Scott F Says:

    >If you subscribe to a plan with no data included, data charges at a pay-per-use rate of 5¢/KB for data sent and/or received over the Rogers network will apply.

    $50 per MB? And yet, if I were to burn down one of their building, I’d be the one in jail.

  16. Shaker Says:

    When I took my first communication course, they used to provide us with a chart that basically took the original message and repackaged it to seem different. Sort of like a rat maze you see in Pinky & the Brain.

    Let us dissect the Rogers note. First, note the tone of the message. It seems sincere and it is a woman writing it, trying to make the reader more inclined to empathy & understanding.

    Second, note that there is no apology although there is a vague illusion of it. They spin the message as though Rogers is the old wise friend who has been misunderstood.

    Not, to the real issue. Let’s look at the numbers.

    We pay a system fee of $6.95 for government licensing. Not Rogers. The argument that the regulations are different is an empty one since users pay for the government portion of the fees. On top of that we pay the GST and PST (or other provincial taxes) when we buy service and devices. Again, consumers contribute to this. So no consumer is complaining about this. Then there is packages like 300MB for $30 and so on. Well, if you are planning on sitting at a Starbucks with friends and you decide to show them the latest video of Obama’s speech off Youtube or the Top 10 from the Late Show, you will be streaming a lot of data (about 15mb but possibly up to 30mb per video). Ouch! That covers a lot of bandwidth. OK, you pay $100, then you add voice (about $60 for middle of the road plan) and add your GST and you system fee. You are not paying upwards of $175 per month. Not that is the equivalent of leasing a small Hyundai. C’mon. Does anyone buy this gimmick?

    Over three years, your costs will add up to $6300. Wow, that is serious money. I don’t even pay $175 per month for gasoline and I drive a 3.5 turbo charged vehicle. I am not really buying it. I think that Rogers is using its position to take advantage of the market. After all it is an old boys club.

  17. Shaker Says:

    When I took my first communication course, they used to provide us with a chart that basically took the original message and repackaged it to seem different. Sort of like a rat maze you see in Pinky & the Brain.

    Let us dissect the Rogers note. First, note the tone of the message. It seems sincere and it is a woman writing it, trying to make the reader more inclined to empathy & understanding.

    Second, note that there is no apology although there is a vague illusion of it. They spin the message as though Rogers is the old wise friend who has been misunderstood.

    Now, to the real issue. Let’s look at the numbers.

    We pay a system fee of $6.95 for government licensing. Not Rogers. The argument that the regulations are different is an empty one since users pay for the government portion of the fees. On top of that we pay the GST and PST (or other provincial taxes) when we buy service and devices. Again, consumers contribute to this. So no consumer is complaining about this. Then there is packages like 300MB for $30 and so on. Well, if you are planning on sitting at a Starbucks with friends and you decide to show them the latest video of Obama’s speech off Youtube or the Top 10 from the Late Show, you will be streaming a lot of data (about 15mb but possibly up to 30mb per video). Ouch! That covers a lot of bandwidth. OK, you pay $100, then you add voice (about $60 for middle of the road plan) and add your GST and you system fee. You are not paying upwards of $175 per month. Note that it is the equivalent of leasing a small Hyundai. C’mon. Does anyone buy this gimmick?

    Over three years, your costs will add up to $6300. Wow, that is serious money. I don’t even pay $175 per month for gasoline and I drive a 3.5 turbo charged vehicle. I am not really buying it. I think that Rogers is using its position to take advantage of the market.

  18. jim Says:

    Why in hell won’t rogers put this info on their web site. I’ll tell you why… they’re scrambling now. They’ll be stuck with countless iPhones and no way to pay for them but out of Uncle Ted’s hefty bank account

    Keep the pressure on them people. We’re getting somewhere!!!

  19. Jay Says:

    AT&T’s just announced plans…
    http://www.engadget.com/2008/07/01/atandt-announces-iphone-3g-pricing-plans/

  20. Dennis Kutchera Says:

    So now Rogers blames the government for high data rates? They are right! The CRTC has a hands off policy when it comes to cell phone rates, and evidently Rogers takes full advantage of that. When I first got a Rogers (then Cantel) cell phone 15 years ago, they also called the system access fee a system license fee and indicated that it was a government charge for a two way radio license to use the cell phone frequencies.

    The legacy of shame and deceit continues today.

  21. the guy Says:

    i still wont be happy until we have an unlimited data plan and rogers stops trying to give it to us up the pooper every chance they get just cuz they are the only ones in canada with GSM. on friday i stoped at telus to see how much their data plans are. and in th pamflet it said they have a $30 unlimited data plan for their smart phones.

    we’re not asking for much just a resonable unlimited data plan even if its like $45 or $50(hope fully less). cuz it wont be funny when little timy comes home with a $6,000 Phone bill cuz he waches youtube all day at school. and as for government regulations being the reson why they charge so much i dont know but that sounds like the normal B.S. excuse that big companies give when they get caught with their pants down laying pipe on consumers.

    i say we dont stop untill we get an unlimited data plan for a resonable price.

    VIVA LA REVOLUTION

  22. Liam Says:

    This isn’t caving. This is just Rogers saying yes you can still continue to use any of the MORE expensive a-la-carte optios we’ve already been pusing on you. This is not progress on their part. Until we see a $30 Unlimited data plan nothing has changed

  23. JD Says:

    $30 for 300 MB that is essentially just as bad, if not worse as what is being offered for the iPhone plans. Remember you have to add a voice plan onto that. Rogers has really missed the point here.

    Really sad, and if an Apple fan such of myself, who was prepared to buy the phone on launch is pretty sure he will be switching over from Rogers at this point.

  24. jpjd Says:

    I’m not falling for this patch job! I want unlimited data!
    Caller I’d included and lower price points! Rogers are still robbers!

    Boycott them! Pressure them! We have the power and we’ve all been silent for 2 long!

  25. Rory Says:

    Do we realy have to worry ourselves to much about Not having what we want? In all honestly the answer is most likely No. The reality is Unlimited data and subsidized pricing is no longer an “American Thing”. Telus and Bell are now offering both of these.
    Yes, Rogers does have the monopoly on the iPhone, but realistically a company cannot run off of one phone alone.. no matter how cool it is! Once the hype dies down for iPhone they will need to focus back on their sales for every device in there arsenel, particularily all in ones. And the only way to do that is to match companies they are in direct competition for on devices such as blackberry and HTC. The only other set back here would be if rogers was to offer unlimited data on all devices except iPhone, but this is highly unlikely as it would be publically admitting they are running a monopoly.

    It is only a matter of time beffore Canadian iPhone users enjoy unlimited Data, but what can we do to speed this up? James had it right from the begining.. Just do your best to hold out on buying an iPhone as long as you can. The sooner iPhone sales go down, the sooner they have to get off the apple roller coaster and get back in the game (including offering the iphone on flexible contract terms)… and the sooner we can all get they pricing we deserve!! What is happening now is simple a matter of capitolizing on public hype, which in all honesty, every company has a hand in doing, Rogers is going taking it to far to the extreme.

    What we do need to address on though is the functionality of the iPhone itself. One key example being: Does “unlimited access to rogers wifi hotspots” mean they are offering an extra deal to people using these hotspots OR have the locked out the iPhone so it only access WiFi on a Rogers server and not to any wireless or wifi signal like the iPhone was MEANT to do!?!

  26. Fugu Says:

    I tried to reply when this was first post but between reading and replying the DNS entry changed and wasn’t updated for my area until late Tuesday night PST.

    The letter you received from Rogers is completely different then the information they gave me on Friday, June

  27. Fugu Says:

    oops..

    I tried to reply when this was first post but between reading and replying the DNS entry changed and wasn’t updated for my area until late Tuesday night PST.

    The letter you received from Rogers is completely different then the information they gave me on Friday, June 30th when I called into their customer support line. I was told then that the iPhone would ONLY be available with their set iPhone plans to the extent that I would have to remove my current number from my family plan and create a new plan for the remaining numbers.

    It would seem that over the weekend Rogers completely changed their stance on at least part of their iPhone plans.

  28. Dave McKee Says:

    The Rogers rate plan for iPhone 3G is a classic example of a battle between corporation and customer with the corporation trying very hard to establish a business model that excludes the customer ( ie. reduce value to the customer to commodity status, “put the least effort into serving the customer, offer the minimum for the maximum dollars possible” ). Clearly Rogers is trying to find that happy point where they gain the maximum dollars for the least customer value with respect to the iPhone 3G. If they could, they would have us all pay them a fee in return for their simple existence ( no service, no iPhone; nothing for us ). Businesses that engage in this sort of business model do NOT last in the long term but unfortunately for the customers, in the near term their business model works until some discontinuity in the marketplace happens ( new type of competition, new technology that makes their existing systems irrelevant ). There is some chance that on of just before 11 July 08, Rogers might announce some marginal changes BUT they will not be what most people want. The outcome ? – iPhone 3G in Canada will not be as successful as in other countries such as the USA. In Canada, it will become a tool of those who prioritize having advanced information technology before other budget priorities but it will NOT be a liberating technology because it will NOT achieve the needed market penetration. Rogers is unwilling to gamble that by making meaningful change in their rates, they will gain more dollars from more customers. The iPhone for Rogers will acquire “also ran” status with the other cellphones that they offer. No one should count on; (1) Apple making an iPhone based on CDMA ( those who think this do NOT understand R&D ), (2) some outside cellphone operator entering the market and offerring the iPhone ( Rogers most assuredly covered this with their contract with Apple ), (3) CRTC or some other government agency interceding on behalf of beleaguered iPhone3G owners ( too disruptive to the market for what is just a small percentage of cellphone users ) and lastly, no amount of name calling or trash talking Rogers will change their minds.

    The revolution is not coming to Canada. The iPhone 3G will be used by some people in Canada and we will all envy them deep in our hearts. We will know why we do NOT have one; simply – we refuse to pay that sort of money.

    If you want to change the situation then start a customer revolution with Rogers – cancel your existing services with them, do NOT buy an iPhone. Enough of us do this, then we will bring about meaningful change BUT do NOT expect that by simply trash talking Rogers that you will force them to do anything.

  29. Matt Says:

    To keep this simple, regardless of the Rogers argument for the rates, an AT&T unlimited data plan with “only” 5000 minutes of evening and weekend calls has a 5GB data softcap, so let’s use that as a general guide.

    If we use the analogy that Rogers used above and use value plans as a guide (i.e. you might not use all you data up, so go with a cheaper value to save on money) here is the breakdown:

    Per MB, the Rogers plan ($60/400MB transfer) costs $0.15
    Per MB, the AT&T plan ($69.99/5000MB transfer) costs $0.013

    Wow, it so much cheaper to be with with AT&T (> 10x less expensive), and you get 3x the calling minutes during the day, but a reduction to “only” 5000 minutes in the evenings. There is no excuse, Rogers is massively overcharging no matter the call cost breakdown that they use, end of story. No spin by their PR department can change that!

    If you start building your own plan via Rogers and cut out the data, what is the point of owning the iPhone? So may of it’s amazing features would be crippled.

    Seriously, I am wondering if they are going to have to do a 360 on this, 25,000 people cannot be wrong :)

  30. J Says:

    I use to have a $50 unlimited data plan on Fido that I was using on an unlocked Treo.

    After a year and a half it stopped working and Fido claimed they tried to fix it but said because its not a supported phone they won’t spend the time to get the data working on it again. When I put a Rogers SIM in it, it worked fine, so its not the phone.

    I really didn’t want to cancel the unlimited data plan since they had stopped offering it, but there was no point in paying $50/month for something that wasn’t working anymore.

    But if they offered unlimited data once before, they certainly should and could, again.

  31. Kris Says:

    I was curious and did some surfing on the CBC site as suggested by Rogers in the email Christian posted.

    “We suggest for further information you should view the link below for CBC news and try a search for cellular phone prices.

    http://www.cbc.ca/news/

    When I searched for “cellular phone prices” and navigated through a handfull of the results, all I found were pages talking about how outrages prices are in Canada and how the Canadian Telecoms are making a lot of money off their consumers. Below is a quote from the CBC artical “The real cost of high prices” found at http://www.cbc.ca/news/background/tech/cellphones/economy.html

    –BEGIN QUOTE–
    A report earlier this year by telecommunications consultancy the SeaBoard Group found that heavy cellphone users in Canada pay about 56 per cent more than their U.S. counterparts, while average users shell out about 33 per cent more. The OECD also says the average Canadian user is paying more, with Canada the 25th-most expensive out of its 30 members.

    Those high rates are translating into a direct windfall for Canadian carriers, the OECD says. Canada’s cellphone companies extract about $41.50 a month from each customer, enough to rank eighth in revenue per subscriber.

    That figure itself is low compared with results reported by the big carriers in November. Rogers said that, for customers on contract during the third quarter, its average revenue per user, a key industry measure known as ARPU, was $75.15. Telus, which reported a combined ARPU for contract and prepaid customers of $64.80, says the measure is not necessarily indicative of prices. ARPU can be skewed by a minority of heavy-using customers, senior VP Neale says.
    –END QUOTE–

    See also

    “Ellen Roseman: Making sense of cellphone costs”
    http://www.cbc.ca/money/moneytalks/2008/06/post_13.html

  32. Mike Says:

    I sent email to Fido asking if I could use my existing voice/data plans with the iphone… this is the response received (dated June 30th):
    __________________________________

    We would like to thank you for visiting our website and allowing us the opportunity to assist you. My name is Irven.

    We can confirm that the device will only be sold with a 3-year Fido Agreement with the monthly plans listed below:

    iPhone 3G Price Plans (Rogers Wireless and Fido)

    Price*VoiceDataSMS SentSMS IncomingVisual Voicemail
    $60/month150 weekday minutes + unlimited evenings & weekends400 MB75UnlimitedUnlimited
    $75/month300 weekday minutes + unlimited evenings & weekends750 MB100UnlimitedUnlimited
    $100/month600 weekday minutes + unlimited evenings & weekends1 GB200UnlimitedUnlimited
    $115/month800 weekday minutes + unlimited evenings & weekends2 GB300UnlimitedUnlimited

    * all price plans require a three year contract

    Should you require further assistance for this or any other matter, you may contact Customer Service at 1 888 481-3436 weekdays from 8:00 am to 9:00 pm and weekends from 9:00 am to 5:00 pm. Our representatives will be pleased to assist you.

    Thank you for choosing Fido.

    Sincerely,

    Irven | Consultant on fido.ca | Solutions Inc.

  33. AA Says:

    When they say “high value” they really mean “high price”.

  34. Nicole Says:

    This just shows how much an online petition can cause a phone company to change what they say:

    Dear Ms ________,

    We would like to thank you for visiting our website.

    In order to use the iPhone, you will be required to subscribe to one of the iPhone packages designed for its use.

    Only iPhones pacakges can be used with the iPhone.

    We wish you a nice day.

    “Only iPhones pacakges can be used with the iPhone.”, im emphasizing

    I emailed them back telling them that they now say, “If desired, customers can keep their existing voice service plan and pick a separate data plan to meet their needs” so what the hell are they talking about?

    I got an email back saying,

    “The following information has been released.

    The price plans for the iPhone 3G have been specifically created to deliver the best value to customers and an optimal voice and data experience. However, if requested, our customers may use their iPhone 3G on their existing voice plan.

    If you do not choose to activate an iPhone package, the data transmission (in Canada) will be billed at the pay per use rate of 5¢ per kb, unless you subscribe to a data option. You will find more information on our data options by clicking here (http://www.fido.ca/portal/en/domore/options.shtml)

    Clarifications will be brought forth in regard to packages and policies on July 11th. We invite you to check back on fido.ca at this time for more information.

    We sincerely apologize if the information provided in earlier emails has been misleading. “

  35. Hidden Says:

    Rogers really wouldn’t be caving because nothing was posted before saying you couldn’t use a voice or data plan you already have. People just assumed you would be forced into using a iPhone plan.

  36. jpjd Says:

    Another letter received from ROGERS & my response to them below.

    ——————————————————

    On 2-Jul-08, at 8:25 PM, Rogers Wireless Customer Service wrote:

    Dear Jason

    Thank you for taking the time to write to us, we appreciate your use of
    online customer service.

    In your recent email, you have informed us that you are disappointed
    with the recently announced voice and data packages for the release of
    iPhone 3G.

    We are sorry to hear that our iPhone 3G voice and data packages are less
    than you were expecting. We would like to point out that they do offer
    more data and airtime than our traditional packages and they also come
    with the added features of bonus text messages and visual voicemail.
    However, we appreciate that this release has come with expectations from
    our customers.

    Each carrier has a different pricing strategy. Rogers has designed a
    pricing structure that offers high-value, flexible voice and data
    packages so that Canadians can make the most of their iPhone 3G
    experience.

    The majority of carriers offering iPhone 3G worldwide do not have
    unlimited plans for this device. Some carriers have implemented a ‘soft
    cap’ so the plan isn?t truly unlimited. For example, in France the soft
    cap is 500MB where we have a plan that includes 4 times that amount in
    your bucket. Unlimited plans could end up costing you more for what you
    don?t use.

    Based on reports that the average usage for the first generation iPhone
    was less than 100MB per month, our iPhone 3G plans more than accommodate
    the vast majority of customers. Rogers and Fido customers get 4 times
    the data on our $60 entry level plan (400 MB) and 20 times the data on
    our most comprehensive plan.

    At Rogers we are always aiming to improve service to better meet the
    needs of our customers and we appreciate your feedback. Your comments
    will be passed along for further review and consideration.

    For more information please visit our website at http://www.rogers.com/iphone

    Thank you for contacting Rogers.

    For future email correspondence with respect to this e-mail, please
    quote reference number 39017385

    Regards,
    Toni L.
    Rogers Online Customer Service
    http://www.rogers.com

    Toni / ROGERS,

    I disagree and feel you should have unlimited data like AT&T and caller ID should be included as well, it shouldn’t be 15 dollars more!!!!!!
    You say that the average user will only use 100mb a month…if this is true WHY NOT JUST GIVE US UNLIMITED DATA PLANS!
    You’ll be making everyone happy and not having to worry about too much bandwidth being eaten up on your end.
    When you use the word STRATEGY I can’t help but feel that the STRATEGY you speak of is to rip us off in the future when Apple begins to allow Movie & TV downloading onto the iPHONE!
    Than where does that put your customers, WAY OVER THEIR DATA PLANS and it seems that’s exactly what you want us.

    I simply don’t believe the sincerity of your email and nothing you say will change my mind on how I feel. ROGERS has been price gouging for years and I won’t take it anymore.
    I won’t be buying an iPHONE on the 11th and I’m telling all my friends to avoid you as well.

    Good day,
    j

  37. Megan Says:

    WOW this is sad… Blackberry who is a canadian business has the same amount for plans… if you look at the add on plans for the same amount of data and voice you are getting with the iphone plans… with the 150 min and unli evening s and weekends plus the 30 300mb add on it works out to 60 and with the 60 iphone package you get more data….
    The reason BELL AND TELUS can offer unlim data packages is because THEY ARE ON CDMA network and it is slow as dial up internet… LMAO… if you want fast, current network with excellent reception and customer service you wont be dissappointed with the iphone packages….
    people that want the iphone want it for all the fetures and for the stature that comes with having it. they will pay and a little stupid petetion wont stop them! good try tho!

  38. J Says:

    “…if this is true WHY NOT JUST GIVE US UNLIMITED DATA PLANS!”

    Great point!

    Even if you just took a percentage of people who have signed the petition so far, it would represent well over $100M in lost revenue to Rogers if those people do not purchase an iPhone.

  39. Tom Says:

    My petition has had no response from Apple, or Rogers, even with 9000 signatures.

    I hate them

  40. Amber Says:

    Eff-it. Despite my insatiable desire to own and play with an iPhone, I will not get one until:
    a) they smarten the hell up and change their tone AND tune in press releases/emails/interviews;
    b) they stop using their lowly CSR staff as the front line; and,
    c) change the bloody plans already.

    It’s not even that I can’t afford the plans, I can. But I refuse to be taken advantage of for being a gentle, polite, docile Canadian.

  41. Adam Says:

    Rogers isn’t caving, their simply pointing out what you should already know. The iPhone plans are not the only plans Rogers carries.

  42. Perhaps Rogers Is Feeling The Heat? « The IT Nerd Says:

    [...] e-mailed Rogers about their price plans got replies from someone “repersenting” Rogers (Click here for an example). It turns out that they are being sent by a firm called Manning, Savage & Lee. [...]

  43. John Smith Says:

    Are they caving? LOL< you have to be kidding me. Of course they arent caving. They never planned on only releasing the plans you have listed in your petition. This is a simple case of jumping the gun before all the facts are known. You are creating a petition for what? The phone has not been released yet not, nor has all the plans/features available for it. This should have been done once it was released and we actually know what is what.
    Rogers is not stupid, they arent new at this game, they have been around for a long time.

    Where is the forum/blog or post that compares plans between Rogers and the other providers in Canada offering the Iphone? What other providers are getting the Iphone? Yeah thats what I thought. Take a spin over to AT&T in the US and see what they have for plans for their Iphone and the prices.
    After you have done a little more research and read a little more on the subject, you should really consider whether you should sign this, or even signed it in the first place.

  44. JT Says:

    @ Steve:

    “Data Usage – Your iPhone will be enabled for data usage. If you subscribe to a plan with no data included, data charges at a pay-per-use rate of 5¢/KB for data sent and/or received over the Rogers network will apply, unless you subscribe to a data plan, which we highly recommend.”

    Pretty funny because Data roaming on Rogers through an AT&T iPhone is about 1.5c/KB.

  45. Paul Says:

    OK guys…. listen up!!
    i just talked to retention department..
    the lady said that Apple forced these plans on rogers… sounds weird but ..it could be!!
    Also she said that there might be something more coming out on july 11. i Mean people might be able to combine different plans… The lady said that they cant disclose all that right now…. she said its best to call on July 11 and ask then…

    So hopefully they have something good!!!

  46. Paul Says:

    But i am gonna HATE rogers for their stubborness…..
    HOnestly, its getting on my nerves….THeir whole system and plans and shit…

    was gonna cancel contract today…the lady told me to wait till july 11..

  47. BR14 Says:

    While I can understand the frustration at the iPhone plans, it really is ridiculous to complain when you compare what the rest of us – i.e. those who will not nor would ever want an iPhone – pay for data with Rogers.

    Nice work though. Robbers Wireless (as my friends and I know Rogers) has been screwing customers, as you so aptly describe it, for years and finally seem to reluctantly be bending (more to do with Telus than this site though).

    It really doesnt matter how much Rogers charge if they have an exclusive deal. If you’re silly enough to buy an iPhone then you’ll have to pay the price. Blame Apple if you want to blame anyone.

    Had Apple produced a CDMA version and allowed non-exclusive deals in North America competition would have made sure the price was competitive.

    As it is, they clearly have a poorer product than others on the market (check out HTC for example), and are generating demand through (admittedly clever) marketing.

    For the record, Telus offers the best value for data in Canada. $30 unlimited – which is why they’re demolishing Rogers smartphone sales, and why Rogers compromised with Apple to deliver the iPhone.

  48. Steven Anderson Says:

    Get Real Rogers! LISTEN!! You can capitalize on this HUGE if they would just give people what they what! UNLIMITED DATA… for a reeeasonable price – do we need to talk a little sloooowwwer? Perhaps through in a few freebies like caller ID, it’s not like it effects your overhead. Would it kill you to try and hold a flame near other global communication leaders!!

    My advice to Rogers: Fire the people with the hair-brain idea of what people will pay for, and do some research!!!!!!!!!!!!

  49. seanbatson Says:

    This is what happens when you have decision making processes being executed without surveying the market nor including the techincal guys in the meetings and getting a better understanding of the device or product you are trying to market. All hail “Telus” they will ready in 3rd quarter of 09 and i can wait until they have their GSM/3G network ready with better data plans all round!

  50. jpjd Says:

    To be honest I wish Apple would pull the iPhone from Rogers completely at this point! It would be the best and strongest message. I would rather them wait for Canada to get another GSM carrier and than reintroduce the iPhone! I bet Rogers plans would be great than!

  51. Jeff Says:

    I just called rogers last night and talked to the customer retention department, and also requested a manager. I argued over the data rates and told them I don’t want to pay that much. I was given 2 options. 1gb of data for $40/mo, that was still too much imo so what I have hs $20/mo for 300mb + unlimited email. Its not the best but it is better than the $15/mo for unlimited email + 2mb data. I also found out they have a upgrade deal on right now for the samsung jack at $50. The phone cost is $500 so I acted on this. They even gave me the data plan for both lines. I would use this as a example.

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